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CONSUMER SEGMENTATION
Fashion Motivations and Consumer Segments
You may love to dress up and look good. We all do. But what makes your style sense very different from another friend of yours? You may say your choices are very different but won’t it be interesting for you to know how the marketer sees you and your friend

To which attitudinal segments do you both belong?
What is your personality type versus hers when it comes to fashion apparel and accessories?
What is your key fashion motivation as compared to your friend’s?


Fashion Motivations and Consumer Segments

Which one of these do you associate yourself with?
Are you -

The Label Seeker
The Uniqueness Seeker
The Trend Seeker
The Silhouette Seeker


Don’t think this gives you enough meat to decide where you belong? You are right. If you really want to know your fashion personality type, type in your email in the box below and we will email you a link to take a survey. We shall mail you a detailed analysis of your fashion motivation - absolutely free!
Thank you for your interest in understanding the Fashion archetype/typolgy. We shall shortly send you a link to take a more detailed survey so that we can identify which is your predominant archetype.

The survey is short and should not take more than 5 minutes of your time. Happy answering!




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